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When everything is being told through videos, why should your company overview be restricted just to power point slides, lengthy website pages and text overload. There’s already so much information in your overview and you definitely need a better way to shorten it or make it compact. An overview video would serve you the purpose just about right. It takes your viewer through your company’s journey and stats in just a minute or two. Overview videos can be used during seminars, conferences, trade shows and all the possible places and platforms where you would find your target customers. They would get you immediate attention and people would be interested in buying your product. Showing them a cool and entertaining video can prove way more helpful than taking them through endless slides and text and watching them sleep. Even if they don’t end up buying your product, they’ll still always remember your product and brand name. Overview videos have turned out to be a great way to give an overview of your business and viewersform an instant emotional connect with your company if they like it.

• It helps you attain a better rank on Google.
• It is the best way to showcase your brand’s personality.
• It lets you stand out from the competition.
• Video testimonials increases your credibility in the web market space.
• It is mobile user friendly. 44% mobile users prefer things to be told in the video form.
• It lets you demonstrate your product in good details without making viewers go to sleep.
• What should the website video include?
• A short and sweet video is always appreciated by the viewers who are coming on your website for the first time. Hence, your main page video should preferably be under 90 seconds time. It should be crisp, but at the same time enticing enough for viewers to respond to call-to-action.